The Intern Spotlight: Sidney EncarnacionBy
In today’s post, meet current Peppercomm NYC intern and future industry star, Sidney Encarnacion.
My name is Sidney Encarnacion and I’m from the lovely town of Williamsburg, Virginia. I graduated from Radford University with a bachelors in communication and a minor in art. While at Radford, I was also a four year varsity student-athlete for the women’s field hockey team. Go Highlanders! I was involved in my schools Career Services Program and worked as a communications intern.
I was introduced to Peppercomm via referral from a previous internship. The charismatic people and use of comedy combined with the dedication to serving their clients really struck me. Upon finding out about the opportunities I would be given at Peppercomm, I knew I had to be a part of their stellar program.
What area of the industry do you find the most appealing and why?
Since I started studying communications, I’ve always been interested in the consumer/lifestyle side of the industry. After having the opportunity to work on a wide range of accounts I feel that I interact the most with those brands and enjoy building upon their brands message. At Peppercomm I’ve been given the opportunity to continue working with such accounts and develop a stronger skillset.
Any surprises or revelations about your role, the industry or Peppercomm?
I was surprised at the amount of responsibility given to interns at Peppercomm. You truly have the opportunity to develop your skills beyond entry-level assignments. Interns have access to a wealth of knowledge including on-going trainings and workshops to help them hone their skills. I feel that Peppercomm is confident in the intern’s ability to grow and contribute valuable knowledge to their clients.
Where do you see yourself going in the industry?
Later down the road, I see myself working in the consumer/lifestyle sector of public relations. I’ve always been drawn to working with companies that specialize in those types of clients. For now, I’m thrilled to be working at Peppercomm alongside an impressive array of professionals and mentors. I know that there is still a lot for me to learn and look forward to making the most of this opportunity.