The Intern Spotlight: Corey Law


Today we are going to get to know, Peppercomm intern Corey Law!

10400095_583973445584_585099_n (002)Tell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm? 

I am originally from Columbia, SC. I graduated in May from College of Charleston in beautiful, historic Charleston (it’s like going to school in a postcard). The College has an incredible program for communication majors/minors called the Department of Communication Advisory Council – and Ted Birkhahn and Steve Cody just happen to be members. The Council holds events each semester where members speak about industry trends, making the leap from college to career, and other important topics. I attended Ted’s speech (a TED Talk, if you will) about the importance of humor, honesty and empathy in organizational culture. When I visited Peppercomm on the annual Department of Communication spring break trip, I could see the evidence of everything Ted spoke of. I knew I had to pursue an opportunity to come and work here.

When you’re not hard at work at Peppercomm, what do you like to do?

New York has some of the greatest museums in the world – so you’ll probably find me wandering around one of them. My personal favorite is The Met. If I’m not at a museum, you might be able to catch me at a random hole-in-the-wall bookstore of some kind. If you still can’t find me, then I’m probably just wandering around the city in circles because I have a terrible sense of direction.

What area of the industry do you find the most appealing and why?

The unknown. Our industry is in flux and things are changing at a rapid pace. It’s complicated. It’s challenging. It’s disruptive. But I think more than anything, it’s exciting.

Any surprises or revelations about your role, the industry or Peppercomm?

I didn’t realize how many metaphorical hats communication professionals have to wear for their clients. You’re a scholar, a communicator, a researcher, a therapist, a friend, a writer and a data scientist all in one day. You have to constantly stretch your professional and interpersonal muscles because our industry will only be asked to do more in an increasingly complicated communication landscape.

Where do you see yourself going in the industry?

As far as I possibly can. PR is changing rapidly and I don’t know what the industry will look like in five, 15 or 25 years’ time. What I do know is that I want to keep challenging myself and learning from my coworkers. I want to feel like my talents create value for my teams and I want to wake up in the morning excited to go to work. I want to pursue opportunities that satisfy those needs. The industry will change, but my desires (probably) won’t.

Intern Lightning Round Questions:  

  • Netflix or Hulu? Netflix. Reasons? 1. The Christmas Prince. 2. Animaniacs. 3. Orange Is the New Black. 4. The Christmas Prince.
  • Text or Call? You’re more than welcome to do both. I can’t tell you how to live your life. I’m 90% sure I’ll ignore your call and text you back, but you’re free to do whatever you want to do.
  • Coffee or Tea? Coffee, but only if it doesn’t TASTE like coffee.
  • Dogs or Cats? If you search the internet for “dog saves life,” you will find thousands of videos of heroic pooches jumping into raging rivers to save the lives of people they’ve never even sniffed before. I once saw a cat bat a menorah off a mantle and almost set a house on fire. Case closed. Woof.
  • NYC or San Francisco? Tony Bennett sang a song called “I Left My Heart in San Francisco.” He then proceeded to never move there and lives in New York City to this day. I’ll just leave it at that.
  • Star Wars or Star Trek? 100% Star Wars. Star Trek is like cinematic NyQuil to me. Zzzzzz.
  • Crunchy or smooth peanut butter? Smooth. I feel like crunchy peanut butter is some sort of agonizing torture for the intact peanuts. Making these nuts be suspended in a liquefied paste made entirely out of their friends and family? No thank you – I’ll take the humane jar, please.
  • Mac or PC? I was a devoted PC user throughout college. And then Windows crashed in the middle of a 12-page paper on the history of insane asylums. No autosave. No recovery. It was as if I had watched Bill Gates kick a puppy. I now have a Macbook and I am thoroughly satisfied.
  • Sweetened or Unsweetened Tea? I lived in South Carolina for practically my whole life. I didn’t even know unsweetened tea was a thing until I came to New York.
  • Nickelodeon or Cartoon Network? Cartoon Network. Johnny Bravo. Cow and Chicken. Courage the Cowardly Dog. And not to mention all the Adult Swim content. I was thoroughly entertained and permanently scarred.
  • Chocolate or Vanilla? Vanilla ice cream. Chocolate milk.
  • Seltzer or Water? Peppercomm has converted me to the seltzer dark side.
  • Cake or Pie? Some questions are just too offensive to answer. I’m going to protest this type of binary thinking by continuing to eat both.
  • Tacos or Pizza?
  • Hogwarts House? I’m 80% sure that the sorting hat would say that I’m a Hufflepuff. I’m also 20% sure that the sorting hat would say “You don’t even go here” because I got on the wrong train at King’s Cross Station.

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Intern Video

To find out more about life as a Peppercom intern, check out this YouTube video produced by former Peppercomm interns who share their experiences. Click Here