Archive for SF


The Intern Spotlight: Emily White

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Today we are going to get to know Peppercomm intern Emily White!

IMG_0902Tell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm? 

 I was born and raised in Houston, TX and moved to Boston to attend Northeastern University. I’m still currently a student but I’ll be graduating May of 2018 (during my Peppercomm internship) with a B.A. in Communications and International Affairs. Northeastern has a co-op program that allows students to take a semester off and complete a 6 month internship in a field they are interested in, which is how I learned about Peppercomm. I have previously done co-ops doing communications and marketing for non-profit organizations, but was really interested in learning more about traditional PR before I graduated, which led me to Peppercomm.

When you’re not hard at work at Peppercomm, what do you like to do?

I just moved to San Francisco for my internship, so lately I’ve been spending all of my free time exploring this incredible city. I love being outdoors and hiking, so San Francisco has been a perfect match for me. Beyond that, I love playing golf and I’m trying to get back into photography again. My real passion is watching reality TV – the trashier the better – but I felt like I should lead in with my more productive interests first.

What area of the industry do you find the most appealing and why?

I’ve been surprised by how much I have enjoyed working in crisis management here at Peppercomm. In the past, the majority of my PR experience was working on social media and press releases, so this is a completely new area of the industry for me to learn about. I’m excited to get as much experience with it as I can during my internship!

Any surprises or revelations about your role, the industry or Peppercomm?

I think what has surprised me the most thus far is how non-stop this industry is. At my past jobs working for small non-profit organizations, the companies operated from 9-5. Here at Peppercomm, it’s so interesting to see how constant the work is, even with offices around the world. The employees at Peppercomm are so dedicated and really understand that in order to be successful in this industry, you have to be prepared for anything at any time.

Where do you see yourself going in the industry?

Going forward, I would really like to find a balance between my Communications and International Affairs degrees. I would love to continue in the PR/ marketing industry with the skills that I have learned from Peppercomm and apply them to companies such as Charity: Water or Comic Relief – large non-profit organizations that are really making a difference in human rights work around the world.

Intern Lightning Round Questions:  

  • Netflix or Hulu?  Netflix… until Handmaid’s Tale comes back, then I’m pledging my allegiance to Hulu
  • Text or Call? Call
  • Coffee or Tea? Am I allowed to say neither without every adult human scowling at me?
  • Dogs or Cats? Dogs
  • NYC or San Francisco?  San Francisco! It’s 70 degrees in March – New York can’t compete with that
  • Star Wars or Star Trek? I haven’t watched either
  • Crunchy or smooth peanut butter? Smooth
  • Mac or PC? PC
  • Sweetened or Unsweetened Tea? I’m from the South so I’m obliged to say sweetened
  • Nickelodeon or Cartoon Network? Nickelodeon (but I was a Disney kid first and foremost)
  • Chocolate or Vanilla? Vanilla
  • Seltzer or Water? Just plain H2O for me
  • Cake or Pie? Cake
  • Tacos or Pizza? Pizza
  • Hogwarts House? Slytherin
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The Intern Spotlight: Chris Barlow

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profile-pictureIn today’s post, meet exclamation mark enthusiast and lone SF intern, Chris Barlow.

Tell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm?

HEELLOOOOOO!! *Jerry Seinfeld voice* My name is Chris Barlow, and you may notice that I am not the first Barlow to grace the annals of Peppercomm. I attended both Diablo Valley College and San Diego Mesa College, community colleges in San Ramon and San Diego, respectively. I’m not exactly a fan of telling people that I am 22 years old and attending community college, but indecisiveness on what I want to do with my life has led me to it. I’ve dabbled in kinesiology, television and film and journalism, so one could say that I’m a jack-of-all-trades, bachelor’s of none.

Through my agnostic journey, I studied to become a personal trainer, worked on multiple award-winning thesis films at SDSU, wrote for a comedy news show, co-hosted a radio show for the best college radio station in the country, drove for Lyft and much more! I believe that this eclectic background gives me a unique approach to whatever task presents itself next.

I was brought to Peppercomm last summer by my mom (Or Ann. I still don’t know how to refer to her.), who offered me the opportunity to shadow intern at Peppercomm, which I took in a heartbeat. The alternative was making pizza 40 hours a week at minimum wage – I’ve faced tougher decisions. Though it was two weeks of fighting through a mountain of nerves, it was also two weeks of experience and learning about the workplace and myself. Coming into this summer, I was given the chance to come back as a fulltime intern. Needless to say, I dropped everything, came home, took it on and haven’t looked back since.


When you’re not hard at work at Peppercomm, what do you like to do?

When I’m not busy, I like to keep myself busy. I enjoy being active, whether it’s at the gym, on a bike, with a basketball or something new. Just about every day I listen to at least one podcast, and when I’m all caught up on that I’m either engrossed in an audiobook or blowing the dust off of a paperback book. Other than that, I’m typically obsessing over the NBA and NFL. I also take great pride in my fantasy football accolades, though many have told me that that just makes me a big loser.


What area of the industry do you find the most appealing and why?

This is not easy, but I have to say the B2B section has been very interesting to me. While B2C can make for better dinnertime conversation – friends are much more excited when they hear the name of certain companies over others – I think it’s pretty cool to work with corporations that I never would’ve had the opportunity to experience outside of Peppercomm.


Any surprises or revelations about your role, the industry or Peppercomm?

Biggest surprise: After a session-and-a-half of being here, I still can’t answer the question, “What do you do there?” What I do at Peppercomm varies every day. I never know what each week will bring, and that element of surprise kicks the stigma of a nine-to-five desk job to the curb.

Biggest revelation: I am capable of being organized. This is coming from the kid who failed notebook checks in middle school. Interning for Peppercomm means hitting the ground running, and I learned quickly that I wasn’t going to be able to mentally balance tasks from multiple accounts. From creating a “To-Do List” folder in my email, to buying a basic daily journal, Peppercomm has shown that I have the ability to be tidy. I even see this same trait blossoming in my life outside of the office.


Where do you see yourself going in the industry?

This is a question that I’m going to have to let the remainder of my stay at Peppercomm answer. According to Peppercomm CEO and Co-Founder Steve Cody, it’s “Out the door.”


Categories : Internship, Peppercomm, PR, SF
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Image courtesy of Wikimedia

Image courtesy of Wikimedia

Are you looking for your next opportunity to gain public relations experience?

Peppercomm’s New York and San Francisco offices are currently recruiting interns, who we refer to as ‘The PeppSquad’, to join the team in January 2016 for the winter session.

As a member of the PeppSquad, you can expect to be treated as an entry-level communications pro.

To apply, email us at Oh, and we don’t mind if you want to get creative.


In today’s post, meet current Peppercomm SF intern and future industry star, Shannon Sparks

FullSizeRenderTell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm?

I’m a California girl! I was born and raised just north of San Francisco in Marin County. Currently, I’m a senior at Gonzaga University in Spokane, Washington where I’m majoring in Public Relations and minoring in Marketing and International Relations.

I had my first “taste” of public relations through an internship with Bloomsday, one of the largest running races in the U.S. I gained first-hand experience in event management, promotions and media relations. Last summer I completed an internship with BHW1 Advertising, a small ad agency in Spokane. At BHW1, I worked on several regional business and government agency accounts, as well as assisted with business development. This internship solidified that I wanted to work in communications.

This past spring I studied abroad in Belgium (it’s a country FYI) and interned with Porter Novelli Brussels. Studying and interning abroad was an amazing experience!

My travels led me home to the San Francisco Bay Area, and I’m happily interning with Peppercomm this summer.

What area of the industry do you find the most appealing and why?

I enjoy the fast pace and opportunity to work with clients from diverse industries. Balancing five accounts is a challenge but proves to make every day exciting. Through my internship with Peppercomm, I’ve become more knowledgeable and gained experience in media relations by developing media lists, creating briefing books and pitching.

Any surprises or revelations about your role, the industry or Peppercomm?

Over the last few years, I’ve completed three communications internships and each has taught me something different. I’ve been pleasantly surprised how much I’m involved and included on my account teams as an intern with Peppercomm.

Where do you see yourself going in the industry?

I’m learning more and more about the public relations industry each day, but I know for certain that it’s the right place for me. While I love the fast pace and working with a variety of clients, I eventually want to find a brand I’m passionate about and do in-house communications. Next spring, I’ll graduate from Gonzaga University and I’m excited to see where the future takes me!

Categories : Internship, Q&A, SF
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The Intern Spotlight: Kathleen Liu

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In today’s post, meet current Peppercomm SF intern and future industry star, Kathleen Liu 

Kathleen PRiscopeTell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm?

I was born in Syracuse, NY and raised in a small suburb in South Florida called Parkland. Currently, I’m a junior at Northeastern University in Boston– shout out to Steve Cody & Marian Daniells! I’m majoring in Communication Studies as well as minoring in Business Administration.

During the summer of 2013 I completed an internship at the Max Borges Agency, a small tech PR firm in Miami. At the Max Borges Agency, I got my first experience with media relations and seeing how an agency operates. Northeastern has a fantastic program for students called Cooperative Education (co-op), which allows someone like me to take a semester off of school to work full-time. My first co-op was completed during the spring of last year at The Boston Globe as their Consumer Marketing Assistant. I learned all about branding and event management.

Although working at the Boston Globe was an amazing opportunity, I realized that an agency work culture was more for me. I greatly enjoyed my time at the Max Borges Agency and missed the agency lifestyle.  My co-op advisor knew I wanted to be out on the west coast, so she suggested l look into Peppercomm. I instantly fell in love with the fun culture and the wide variety of industries Peppercomm works with. I applied immediately… and here I am!

What area of the industry do you find the most appealing and why? 

I find the constant evolution that occurs in the public relations field to be the most appealing and exciting reason to work in this industry. Our industry gets to utilize and take advantage of new and innovative opportunities to examine which techniques best connects your client with their target audience. With the perpetual introduction of new social networks and technologies, the techniques we use to reach the masses are always changing.

Any surprises or revelations about your role, the industry or Peppercomm?

Being all the way out in San Francisco makes learning faces in the New York office a little harder, but it definitely surprised me how connected Peppercomm’s various offices are. Even though some of us are working in different time zones, the communication between everyone is seamless. I was also pleasantly surprised to see how much work my teams had me take on since day one. I truly believe there’s no better way of learning than diving head first and I love that Peppercomm feels the same way.

Where do you see yourself going in the industry?

I’m still trying to figure that out. Someday I’d love to do in-house PR for a big corporation, but working at Peppercomm has made me slowly realize that working at an agency ensures that every day is not the same. There’s constantly a revolving door of various clients and it’s a fantastic opportunity to learn more about companies in different sectors like retail, finance, non-profit, etc.


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Intern Video

To find out more about life as a Peppercom intern, check out this YouTube video produced by former Peppercomm interns who share their experiences. Click Here