Archive for February, 2011
This week, I celebrated my one-year anniversary at Peppercom. Not too long ago, I was a struggling PR graduate desperate to break into the industry and land my first full-time position. If only HAPPO existed then!
HAPPO, or Help a PR Pro Out, is the brainchild of several well-known PR bloggers. Once an online networking event, the movement will now include simultaneous in-person events throughout the country. Of course, Peppercom is going to be attending the NYC event later today- and yes, we are hiring
We receive dazzling resumes all the time, but sometimes attaching a face to the name can really make a difference. So drop us a line if you’ll be there or reach out to Laura (@LauraBedrossian) and I (@Kristin_LD) on Twitter. Get happy, it’s HAPPO!
I’ve heard some recent debate on whether it is appropriate to place an “objective” on one’s resume.
If you’re sending a resume and a cover letter, is it truly necessary to include an objective on the resume? Some people believe it’s a clear and concise way to inform future employers of your goals and plans. Others find it to be redundant when you clearly state your intentions in a cover letter.
Kaitlin Madden in her Feb. 13th article “Keep your resume free of clutter, common pitfalls,” takes the latter point-of-view. As a person with a human resources background, Kaitlin has a lot of insight regarding resumes and take it from someone who looks at as many resumes as she does, you may want to try out some of her advice.
Any thoughts on this debate? Who keeps the “objective” alive?
Today it was announced that the PRSA released updated guidelines on the ethical use of PR and communications interns. The PRSA questioned whether the industry as a whole is doing the right thing by hiring interns without pay, suggesting that unpaid internships raise issues of ethics. Basically, if you’re billing a client for work the intern completes, is it fair to deny the intern compensation?
We here at Peppercom offer a paid internship program, and believe me, you earn that money. The internship is very hands-on and every intern is responsible for conducting research for existing clients and new business development, media relations, news monitoring, account administration and general office support.
We know the economy is tough and any experience you gain before graduation is invaluable, but if you can manage to find a paid internship with a great agency go for it! If you think Peppercom just might be the agency for you, we’re currently accepting applications for our summer internship program.
If you are interested in applying, please send your resume with a cover letter to Doug Feingold at interncommittee(at)peppercom(dot)com before March 15th.
Tell them Kristin and Laura sent you
What are your thoughts on unpaid internships? Would you accept one without pay? Why or why not?
Recently, PRmoment.com outlined the seven key characteristics of the perfect PR team, including diligence, knowledge, and passion. These may all seem like no-brainers, but to be a successful PR professional, you need to take these skills seriously and more importantly, begin to learn and develop special skills of your own.
The team here at Peppercom likes to think we have one particular skill down pat- humor. Just check out this MSNBC clip on our workshop- Humor in the Workplace.
What other characteristics do you think entry-level PR professionals should excel in?
Let’s face it; music can be great for productivity. Unfortunately, working in an office setting is probably not the best place to start blasting your boom box/Pandora radio station. I’ve noticed that many of my fellow PR professionals will plug into his or her iPod to try and drown out the soft chatter of an office setting. Not that quiet chitchat is bad, but sometimes it can be a bit distracting.
Sometimes an office can, believe it or not, be TOO quiet, and one may need some tunes just to be able to concentrate. For others, they just need the music to be able to write and others just like to jam out during the day.
Throughout the day I run through an eclectic variety of music including—though certainly not limited to—Dexter Gordon, The Vitamin String Quartet, Meatloaf and rounding it all off with a little Hall & Oates. Weird? Maybe. But what counts is that it gets me happily through the day.
So, is my office alone in the music-listening trend? Dare I ask if there are any others who like to listen to 80s/jazz/cover songs done by a string quartet?