Archive for professional

Before the ‘Email in Real Life‘ there was the ‘Conference Call in Real Life’. Just like Email in Real Life, this video brings the conference call experience to life. From people speaking while on mute, talking over one another, background noise and so much more. There are so many variables that can take place while on a conference call, but if you can be in a quite place, with a good phone connection you should be able to at least tune in to the call. 

It’s Friday and I don’t want you to have to wait any longer. Take a look at the video and tell me what portions of the conference call in real life can you relate to the most.

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Have you ever wondered what life would be like if emails went from the digital realm to your real-life? This funny video shows you just that and at the same time teaches you a bit about email etiquette: 

  1. It’s not always necessary to hit the reply all button.
  2. Be sure that before sending an email you’ve spell checked and attached all documents.
  3. After returning from vacation, as tempting as it may be, turn off your auto response.
  4. When selecting names of recipients, be sure you’ve included the correct persons. You wouldn’t want to mistakenly send an email to the wrong client.
  5. Don’t overuse exclamations and ALL CAPS! 

Those are just some, but let me know other email etiquette tips that you have.

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The Intern Spotlight: Robert Smith

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In today’s post, meet current Peppercomm NYC intern and future industry star, Robert Smith 

Tell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm?

I’m from a small town in South Jersey that no one has ever heard of. It’s funny, when I tell people I live in Tuckerton, I’m usually corrected, “you mean the shore?” No I mean Tuckerton, but I won’t concern you with my plight any longer. I graduated from Drew University in May 2014 with a B.A. in Business.

My path to Peppercomm, specifically PR, was… well different. My industry experience stemmed from digital media, specifically, blogging, social and web design. A PR career wasn’t initially on my radar, but I always knew that I wanted to write. Peppercomm is providing me the opportunity to learn the strategy and tactics needed to successfully deliver results for a wide swathe of clients. 

What area of the industry do you find the most appealing and why?

I have most enjoyed my work in media relations on crafting pitches, pitching reporters and securing coverage for our clients. To draw on a baseball reference there’s usually more outs than hits, but it’s a great feeling to knock a single, even if it’s not always a homer. As far as industries, I’ve found that I’m most interested in the tech space. I’m fascinated by the constant evolution of technology, and I expect this business segment will only become more interesting, challenging and fulfilling. I’m looking forward to continued contributions to the current accounts I work on, and expanding my role at Peppercomm to help our team best serve our clients.

Any surprises or revelations about your role, the industry or Peppercomm?

While I had questions about my hands-on contribution working at a larger firm, I was surprised at the overall involvement I was awarded from the start. There’s times that I forget I’m an intern, and that feeling deepens my appreciation for the culture and inclusive environment at Peppercomm. We’re encouraged to share our input, and afforded the opportunity to learn even if that means making mistakes. Also, the only coffee I get is my own. 

Where do you see yourself going in the industry?

There’s no telling where I’ll end up, right now I’m focused on making the most out of this internship. Ideally, I envision myself working in-house for a professional sports franchise. Coming from a digital marketing background, my journey in PR has only just begun. I’m excited to see where it takes me.


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Scoring a New Work BFF

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Changing jobs and immediately scoring a new office BFF

Image courtesy of iworkinPR

Does this happen when you hit it off with a new co-worker?




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Wait, Oprah Is Talking

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It’s not graduation season and for some, summer break still feels like a distant fantasy. No matter what stage you’re at in your college or professional career, we can all use some inspiring words every once in a while. This little sentiment reminded me of a commencement speech Oprah Winfrey delivered to a Harvard graduating class in 2013.

It always seems that this time of year is when you’re waiting for spring break or a holiday that things seem to become really busy. I thought it would be nice to hear a few encouraging words from Oprah and hopefully she’ll inspire you to make the most of not only your career, but your life.

In college and in public relations you’ll have opportunities to give presentations and speeches (whether you want to or not), so watching great orators like Oprah can help refine your own techniques and give you that competitive edge you might need.

A lot of great speeches have a personal connection to get the audience invested and to let them know that you can relate. Oprah shared experiences from her childhood to her struggles with her tv network OWN. She then was able to intertwine the two with her main talking points.

  1. At some point you’re bound to stumble/fall
    • “Failure is just life trying to move us in a different direction.”
    • Give yourself time to mourn, but learn from every mistake
    • Then you have to figure out the next move
  2. Build a resumé that tells a story of who you want to be
    • Tell about your purpose in life
    • What is your true calling and purpose?
    • Your purpose is not always clear in the beginning
  3. This generation will and should impact change
    • Give back
    • When you learn; teach. When you get; give.
    • Remember that the common denominator among all of us is that we just want to be validated and understood
      • We ask, “Was that ok?”
  4. There’s a light inside of us
    • Be yourself and not anyone else
  5. Challenges and setbacks will happen
    • Remember that your number one goal is to: “fulfill the highest, most truthful expression of yourself as a human being”
    • Lift others up
    • Listen and be guided by your inner GPS and know that everything will be alright

What did you think of Oprah’s speech?


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Intern Video

To find out more about life as a Peppercom intern, check out this YouTube video produced by former Peppercomm interns who share their experiences. Click Here