Archive for Internship

In today’s post, meet current Peppercomm SF intern and future industry star, Shannon Sparks

FullSizeRenderTell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm?

I’m a California girl! I was born and raised just north of San Francisco in Marin County. Currently, I’m a senior at Gonzaga University in Spokane, Washington where I’m majoring in Public Relations and minoring in Marketing and International Relations.

I had my first “taste” of public relations through an internship with Bloomsday, one of the largest running races in the U.S. I gained first-hand experience in event management, promotions and media relations. Last summer I completed an internship with BHW1 Advertising, a small ad agency in Spokane. At BHW1, I worked on several regional business and government agency accounts, as well as assisted with business development. This internship solidified that I wanted to work in communications.

This past spring I studied abroad in Belgium (it’s a country FYI) and interned with Porter Novelli Brussels. Studying and interning abroad was an amazing experience!

My travels led me home to the San Francisco Bay Area, and I’m happily interning with Peppercomm this summer.

What area of the industry do you find the most appealing and why?

I enjoy the fast pace and opportunity to work with clients from diverse industries. Balancing five accounts is a challenge but proves to make every day exciting. Through my internship with Peppercomm, I’ve become more knowledgeable and gained experience in media relations by developing media lists, creating briefing books and pitching.

Any surprises or revelations about your role, the industry or Peppercomm?

Over the last few years, I’ve completed three communications internships and each has taught me something different. I’ve been pleasantly surprised how much I’m involved and included on my account teams as an intern with Peppercomm.

Where do you see yourself going in the industry?

I’m learning more and more about the public relations industry each day, but I know for certain that it’s the right place for me. While I love the fast pace and working with a variety of clients, I eventually want to find a brand I’m passionate about and do in-house communications. Next spring, I’ll graduate from Gonzaga University and I’m excited to see where the future takes me!

DiggYahoo BookmarksTwitterTechnorati FavoritesDeliciousFacebookShare
Categories : Internship, Q&A, SF
Comments (0)

In today’s post, meet current Peppercomm NYC intern and future industry star, Liesa Ehrenberg

LiesaTell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm?

I’m from a small town in Germany. Yes, that’s right, the country of beer, pretzels and those weird clothes they’re wearing around October. I’m sure you’ve heard of the Oktoberfest we celebrate in late September/early October in Munich every year. I actually moved to Munich in March 2013 to start college there. I’m a Business Major at the University of Applied Science Munich. The school system is very different from the American one, but in Germany we basically have a “practical semester” included in the middle of our studies. I always loved the English language and the idea of working in PR, but I never got a chance to actually experience it and know what working in Public Relations really means. But then I got the chance to start here at Peppercomm. I applied for a Visa, packed my bags and here I am! The short German girl working in a PR agency in NYC- who would have thought?

What area of the industry do you find the most appealing and why?

I always found the idea of working in business exciting. But ever since I started college, I felt I needed to do something more creative. That’s why I started a YouTube Channel back in summer, 2014 – to have at least something creative to work on besides solving math problems and writing statistic or financial papers. Working on different accounts here at Peppercomm made this even clearer to me. I’m a creative head and I love to edit visual things. It doesn’t matter if it’s videos or pictures – everything visual, colorful and even audio is what I love to work on. Creative Digital is definitely one of the most appealing areas to me.

Any surprises or revelations about your role, the industry or Peppercomm?

To be honest, I wasn’t quite sure what to expect. I never had worked in PR before nor had similar experiences. But what I can say is that I’m definitely surprised – positively! Even if I haven’t worked in PR before, I did some internships back in Germany and I’ve never felt more welcome or comfortable during my first week as I felt at Peppercomm. Everyone is so supportive and just wants you doing okay and survive the “horrible” first week of an internship. And even my work load was more than I expected – but that was good! I love running around attending one meeting after another. Especially because I’m working on so many different accounts. Every day is so different and I love that. I can definitely say: Now I’m spoiled!

Where do you see yourself going in the industry?

I mean the future is so unpredictable. I once wanted to be a surgeon, then I wanted to be the next superstar, now I’m sitting here working for Peppercomm in New York City. But what I know for sure is: I need something creative. I’m not sure how and where exactly this will be, but isn’t this the exiting part about not knowing what comes next? However, I would love to work as a creative head anywhere media related.

DiggYahoo BookmarksTwitterTechnorati FavoritesDeliciousFacebookShare
Categories : Internship, professional, Q&A
Comments (0)
Mar
27

The Intern Spotlight: Robert Smith

Posted by: | Comments (0)

In today’s post, meet current Peppercomm NYC intern and future industry star, Robert Smith 

Tell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm?

I’m from a small town in South Jersey that no one has ever heard of. It’s funny, when I tell people I live in Tuckerton, I’m usually corrected, “you mean the shore?” No I mean Tuckerton, but I won’t concern you with my plight any longer. I graduated from Drew University in May 2014 with a B.A. in Business.

My path to Peppercomm, specifically PR, was… well different. My industry experience stemmed from digital media, specifically, blogging, social and web design. A PR career wasn’t initially on my radar, but I always knew that I wanted to write. Peppercomm is providing me the opportunity to learn the strategy and tactics needed to successfully deliver results for a wide swathe of clients. 

What area of the industry do you find the most appealing and why?

I have most enjoyed my work in media relations on crafting pitches, pitching reporters and securing coverage for our clients. To draw on a baseball reference there’s usually more outs than hits, but it’s a great feeling to knock a single, even if it’s not always a homer. As far as industries, I’ve found that I’m most interested in the tech space. I’m fascinated by the constant evolution of technology, and I expect this business segment will only become more interesting, challenging and fulfilling. I’m looking forward to continued contributions to the current accounts I work on, and expanding my role at Peppercomm to help our team best serve our clients.

Any surprises or revelations about your role, the industry or Peppercomm?

While I had questions about my hands-on contribution working at a larger firm, I was surprised at the overall involvement I was awarded from the start. There’s times that I forget I’m an intern, and that feeling deepens my appreciation for the culture and inclusive environment at Peppercomm. We’re encouraged to share our input, and afforded the opportunity to learn even if that means making mistakes. Also, the only coffee I get is my own. 

Where do you see yourself going in the industry?

There’s no telling where I’ll end up, right now I’m focused on making the most out of this internship. Ideally, I envision myself working in-house for a professional sports franchise. Coming from a digital marketing background, my journey in PR has only just begun. I’m excited to see where it takes me.

 

DiggYahoo BookmarksTwitterTechnorati FavoritesDeliciousFacebookShare
Comments (0)

Today’s guest post is by Peppercomm senior account executive & Intern Committee member, Samantha Bruno.

Whether it’s trekking our stuffed dog Pepper around New York for a career fair or waking up at 4 a.m. to catch our flight to D.C., 2015 has gotten off to a busy start for Julie Hoang and me as we took part in recruiting for Peppercomm’s internship program.

Julie Hoang (L) and Samantha Bruno (R) are seated at their career fair table while while visiting colleges in D.C. Photo courtesy of Samantha Bruno.

Julie Hoang (L) and Samantha Bruno (R) are seated at their career fair table while while visiting colleges in D.C. Photo courtesy of Samantha Bruno.

After meeting with countless students, here is some of the best advice that we can offer to anyone attending a job/career fair:

  1. Dress for the job you want: Whether this is fair or not, first impressions are a big deal. Especially considering the number of students/candidates we come across in a day, we really do notice when someone is well put together and presentable.
  2. Take advantage of the wait time: Sometimes at career fairs, you may have to wait a while for those in front of you to finish speaking before you have your turn. One thing that can be frustrating for us is when we spend five minutes answering a question and then you ask the same exact question as the person before you. There is nothing wrong with listening to the conversations that are taking place around you so that by the time you get to the table, we can delve deeper into something else instead of repeating the same information. It also shows that you have taken the first step in Peppercomm’s manta, “Listen.Engage.Repeat.”
  3. Remember you are a small fish in a big sea: Simply introducing yourself is not a guarantee that we will remember your name by the time you submit your resume.  This is your chance to tell us about yourself, so feel free to brag! Tell us what makes you a unique fit for Peppercomm based on your experiences.  One of our first asks is usually to tell us more about yourself, so be prepared to highlight your best attributes in a 30-second elevator pitch.
  4. Don’t be afraid to be truthful: If you are unsure about what you want to do or the career path you want to go down, don’t be afraid to ask informational questions about the company, the industry, advice, etc. One of my favorite things to do is mentor students, which is why I love being on Intern Committee. Every employer has been in your shoes at one point, so we understand the pressures that come along with needing to find an internship/full-time position before you graduate.
  5. Follow up is important: Help us put a face to a name even after we leave the event. It is important for you to remind us where we met you. It is especially helpful if you can reference a part of the conversation that we had to help jog our memory.

Stay tuned for a timeline of a day in the life of the Intern Committee!

 

*Samantha Bruno is a Senior Account Executive and Julie Hoang is an Account Executive at Peppercomm. Both Samantha and Julie sit on Intern Committee as Co-University Relations Coordinators. As members of Intern Committee, they participate in the recruiting, mentoring and advising of interns as well being responsible for building on-going relationships with universities across the country.

DiggYahoo BookmarksTwitterTechnorati FavoritesDeliciousFacebookShare
Mar
17

The Intern Spotlight: Younhee Choi

Posted by: | Comments (0)

In today’s post, meet current Peppercomm NYC intern and future industry star, Younhee Choi

Younhee ChoiTell us about yourself—where did you/do you go to school, where are you from and what brought you to Peppercomm?

I was born in South Korea and my family moved to the States when I was in the 4th grade. I’ve lived in the Bronx ever since. In May of 2014, I graduated from Baruch College in the city of New York with a degree in Advertising and Marketing Communications and a minor in Graphics. I was always interested in the creative world. After watching well-made advertisements and looking through well designed brand logos it triggered me to jump in to the advertising and marketing field. I learned that there were many divisions in the marketing field and while I was searching for a new marketing internship I was introduced to Peppercomm and its Brand² Squared Licensing division. After submitting my resume, I was very excited yet nervous about the opportunity to join the great atmosphere and humorous environment at Peppercomm

What area of the industry do you find the most appealing and why?

Public Relations is very new to me and the industry itself was very appealing. As of now, I have been involved mostly in brand licensing where I get to see companies collaborating to license new products. I have also been involved in different areas of the industry, including market research, brand management, and also what I love the most, the creative aspects. 

Any surprises or revelations about your role, the industry or Peppercomm?

I did not know what to expect at Peppercomm. I’ve worked for small firms in the past and was expecting big firms like Peppercomm to be much more serious and independent, but I found myself very wrong. I discovered I was working at a very energetic, collaborative and creative company where everyone enjoys it and is passionate about what they do. I was also surprised about the loads of work I received on my first day of the internship. I can definitely say that I learned a lot in a short amount of time and know I still have more to learn while working here at Peppercomm.

Where do you see yourself going in the industry?

I still do not know exactly what I love, so I want to keep my options wide open. I would definitely want to get my feet wet with the creative team and learn from the basics. Maybe I’ll stay in public relations or learn more about brand licensing. I don’t want to set an end mark to my possibilities until I find what I really enjoy and am passionate about.

 

DiggYahoo BookmarksTwitterTechnorati FavoritesDeliciousFacebookShare
Categories : Intern Tasks, Internship, Q&A
Comments (0)

Archives

Intern Video

To find out more about life as a Peppercom intern, check out this YouTube video produced by former Peppercomm interns who share their experiences. Click Here